2026-09-19T16:02:34Zhttps://dspace.mit.edu/server/oai/requestoai:dspace.mit.edu:1721.1/170002022-01-28T21:39:00Zcom_1721.1_7582com_1721.1_7581col_1721.1_131023
Joseph F. Coughlin.
Panagos, Timothy I. (Timothy Ian), 1970-
Massachusetts Institute of Technology. Management of Technology Program.
Management of Technology Program.
Sloan School of Management
2005-05-19T15:36:14Z
2005-05-19T15:36:14Z
2003
2003
http://hdl.handle.net/1721.1/17000
54107582
Thesis (S.M.M.O.T.)--Massachusetts Institute of Technology, Sloan School of Management, Management of Technology Program, 2003.
Includes bibliographical references (leaves 51-53).
This electronic version was submitted by the student author. The certified thesis is available in the Institute Archives and Special Collections.
The business models of industries addressing consumers over the age of 55 are examined. A 3-D framework: Define, Design, and Deliver is developed to provide an understanding of notable failures in the mature market. Case studies in three sub-industries are used to highlight the negative effects of key influencers on each of the 3-D activities. Documentation from the business press and interviews with industry leaders are used to illuminate issues and seek best practices. The 3-D framework is used to explain mature market failures and to provide practical guidelines to business.
by Timothy I. Panagos.
S.M.M.O.T.
53 leaves
326535 bytes
326292 bytes
application/pdf
application/pdf
eng
Massachusetts Institute of Technology
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http://dspace.mit.edu/handle/1721.1/7582
Management of Technology Program.
In search of the silver lining : case analysis for mature market businesses
Thesis
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