2026-09-21T00:23:14Zhttps://dspace.mit.edu/server/oai/requestoai:dspace.mit.edu:1721.1/178722022-01-28T22:06:48Zcom_1721.1_7582com_1721.1_7581col_1721.1_131023
Michael A. Cusumano.
Iguchi, Yasushi, 1969-
Massachusetts Institute of Technology. Management of Technology Program.
Management of Technology Program.
Sloan School of Management
2005-06-02T19:00:18Z
2005-06-02T19:00:18Z
2004
2004
http://hdl.handle.net/1721.1/17872
56626742
Thesis (S.M.M.O.T.)--Massachusetts Institute of Technology, Sloan School of Management, Management of Technology Program, 2004.
Includes bibliographical references (leaf 132).
In this study, I identify and discuss innovation strategies for the Japanese banking industry, with special focus on the R&D process through which banks are seeking to create new e-business opportunities. Traditionally, it was thought to be difficult to undertake well-organized R&D activities in a service industry because the intangible nature of banking services made it difficult to conduct R&D in a typical laboratory setting. Therefore, many service firms did not organize formal R&D activities. Furthermore, Japanese banks faced environmental obstacles to innovation, including government regulations, non-performing loans, and legacy assets that were difficult to abandon, such as the backbone banking system supported by major mainframe architecture. Today, emerging Internet technologies are at last triggering R&D activities among Japanese banks, and they are achieving some success in this field. This thesis identifies empirical R&D methods that have become more commonly used by Japanese banks, as well as the problems encountered in the effort to generate creative and effective ideas, screen them, perform trial-and-error iterations, and manage tests on real-life situations to gain customer input. I identify four factors that can help banks achieve innovation: managing institutional matters, managing legacy assets, acquiring a better understanding of customer needs, and organizing reality tests early to obtain feedback and make appropriate responses. The thesis begins by introducing some formal, empirical R&D methods. Next, I describe the business and technology environment of the Japanese banking industry, and depict the difficult situations that hamper innovation in the industry. Then, I review various organizational issues facing
(cont.) R&D in banking, followed by an analysis of the actual R&D processes taken in actual cases undertaken by the Bank of Tokyo-Mitsubishi.
by Yasushi Iguchi.
S.M.M.O.T.
132 leaves
7359444 bytes
7373533 bytes
application/pdf
application/pdf
eng
Massachusetts Institute of Technology
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http://dspace.mit.edu/handle/1721.1/7582
Management of Technology Program.
Strategies for innovation in the Japanese banking industry
Thesis
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