2026-09-20T05:11:21Zhttps://dspace.mit.edu/server/oai/requestoai:dspace.mit.edu:1721.1/376482022-01-13T07:54:52Zcom_1721.1_7582com_1721.1_7581col_1721.1_131023
Glen L. Urban.
Carter, Theresa Idella
Mucha, Zofia Barabara
Sloan School of Management.
Sloan School of Management
2007-06-28T12:15:13Z
2007-06-28T12:15:13Z
1982
1982
http://hdl.handle.net/1721.1/37648
09305475
Thesis (M.S.)--Massachusetts Institute of Technology, Alfred P. Sloan School of Management, 1982.
MICROFICHE COPY AVAILABLE IN ARCHIVES AND DEWEY.
Bibliography: leaves 149-150.
by Theresa Idella Carter and Zofia Barbara Mucha.
M.S.
150 leaves
eng
Massachusetts Institute of Technology
M.I.T. theses are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. See provided URL for inquiries about permission.
http://dspace.mit.edu/handle/1721.1/7582
Sloan School of Management.
New products Management
Advertising New products
Marketing
Impact of time and order of market entry, advertising, and positioning on the expected market share of a new product : an empirical test
Thesis
application/pdf
Publication
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