2026-09-23T03:00:05Zhttps://dspace.mit.edu/server/oai/requestoai:dspace.mit.edu:1721.1/401092026-06-06T01:03:40Zcom_1721.1_7582com_1721.1_7581com_1721.1_101402col_1721.1_131023col_1721.1_101610
Edgar Blanco.
Becker, Deborah Eugenia
Korchagin, Roman Viktorovich
Massachusetts Institute of Technology. Engineering Systems Division.
Massachusetts Institute of Technology. Engineering Systems Division
2008-02-04T20:47:08Z
2008-02-04T20:47:08Z
2007
2007
http://hdl.handle.net/1721.1/40109
184986299
Thesis (M. Eng. in Logistics)--Massachusetts Institute of Technology, Engineering Systems Division, 2007.
Includes bibliographical references (p. 74-75).
Increasing supply chain velocity has adverse consequences for consumer product goods manufacturers, but creates value and flexibility for retail stores. This thesis outlines a case study of a rapid replenishment pilot project between the food manufacturer General Mills, Inc. and their retail customer Giant Eagle. We outline constraints that General Mills had to impose upon their customer so it could remain profitable and retain its efficient operating strategy. We offer recommendations to General Mills on how to grow and sustain their rapid replenishment business.
by Deborah Eugenia Becker and Roman Viktorovich Korchagin.
M.Eng. in Logistics
75 p.
eng
Massachusetts Institute of Technology
M.I.T. theses are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. See provided URL for inquiries about permission.
http://dspace.mit.edu/handle/1721.1/7582
Engineering Systems Division.
Rapid replenishment at a consumer product goods manufacturer
Thesis
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<Abstract>Increasing supply chain velocity has adverse consequences for consumer product goods manufacturers, but creates value and flexibility for retail stores. This thesis outlines a case study of a rapid replenishment pilot project between the food manufacturer General Mills, Inc. and their retail customer Giant Eagle. We outline constraints that General Mills had to impose upon their customer so it could remain profitable and retain its efficient operating strategy. We offer recommendations to General Mills on how to grow and sustain their rapid replenishment business.</Abstract>
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