| dc.contributor.advisor | John R. Hauser. | en_US |
| dc.contributor.author | Gaskin, Steven Paul | en_US |
| dc.contributor.other | Sloan School of Management. | en_US |
| dc.date.accessioned | 2005-08-05T15:46:45Z | |
| dc.date.available | 2005-08-05T15:46:45Z | |
| dc.date.copyright | 1983 | en_US |
| dc.date.issued | 1983 | en_US |
| dc.identifier.uri | http://hdl.handle.net/1721.1/15500 | |
| dc.description | Thesis (M.S.)--Massachusetts Institute of Technology, Sloan School of Management, 1983. | en_US |
| dc.description | MICROFICHE COPY AVAILABLE IN ARCHIVES AND DEWEY. | en_US |
| dc.description | Bibliography: leaves 96-97. | en_US |
| dc.description.statementofresponsibility | by Steven Paul Gaskin. | en_US |
| dc.format.extent | 97 leaves | en_US |
| dc.format.extent | 4364310 bytes | |
| dc.format.extent | 4364069 bytes | |
| dc.format.mimetype | application/pdf | |
| dc.format.mimetype | application/pdf | |
| dc.language.iso | eng | en_US |
| dc.publisher | Massachusetts Institute of Technology | en_US |
| dc.rights | M.I.T. theses are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. See provided URL for inquiries about permission. | en_US |
| dc.rights.uri | http://dspace.mit.edu/handle/1721.1/7582 | |
| dc.subject | Sloan School of Management. | en_US |
| dc.title | Defender : the test and application of a defensive marketing model | en_US |
| dc.type | Thesis | en_US |
| dc.description.degree | M.S. | en_US |
| dc.contributor.department | Sloan School of Management | |
| dc.identifier.oclc | 11251381 | en_US |
