Cambridge, Mass.: Center for Information Systems Research, Sloan School of Management, Massachusetts Institute of Technology
Citation
Orlikowski, Wanda. “Leveraging Social Media for Customer Engagement: An Experiment at BT.” MIT CISR Research Briefing Volume X, no. 4 (April 2010). https://dspace.mit.edu/handle/1721.1/174920.
Series/Report no.
MIT CISR Research Briefing, Vol. X, No. 4
Subjects
Information Technologies
Collaboration Tools
Collaboration and Social Media
Terms of Use
CC BY-NC 4.0 (Attribution-NonCommercial 4.0 International)
