Six Sources of Value for Information Businesses
Name
2015_0101_DataMonetizationValue_WixomBuffTallon.pdf
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2.09 MB
Format
Adobe PDF
Checksum (MD5)
06f42557613db506c89b078af5391739
Author(s) • •
Wixom, Barbara H.
Buff, Anne
Tallon, Paul
Date Issued
January 15, 2015
Publisher
Cambridge, Mass.: Center for Information Systems Research, Sloan School of Management, Massachusetts Institute of Technology
Citation
Wixom, Barbara H., Anne Buff, and Paul Tallon. “Six Sources of Value for Information Businesses.” MIT CISR Research Briefing Volume XV, no. 1 (January 2015). https://dspace.mit.edu/handle/1721.1/174987.
Series/Report no.
MIT CISR Research Briefing, Vol. XV, No. 1
Abstract
Companies on the quest for new revenue streams are increasingly monetizing data by selling information-based products and/or services. MIT CISR research found that information sellers compete by combining six sources of value data, data architecture, data science, domain leadership, commitment to client action, and process mastery into a business model that produces information offerings that are rare, hard to replicate, and difficult to substitute. Information sellers in our research relied greatly on other stakeholders to build and support these six sources of value.
Subjects
Business Models
Information Businesses
Data monetization
Data Management, Analytics, and Use
Mergers and Acquisitions
Terms of Use
CC BY-NC 4.0 (Attribution-NonCommercial 4.0 International)
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