Designing Digital Organizations
Name
MIT_CISRwp406_DesigningDigitalOrganzations_RossSebastianBeathScantleburyMockerFonstadKaganMoloneyKrusellBCG.pdf
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1.15 MB
Format
Adobe PDF
Checksum (MD5)
accad2e0002c98b192eab91a1feb8033
Author(s)
Ross, Jeanne W.
Sebastian, Ina M.
Beath, Cynthia M.
Scantlebury, Stuart
Mocker, Martin
Fonstad, Nils O.
Kagan, Martin
Moloney, Kate
Krusell, Susan
The Boston Consulting Group, Technology Advantage Practice of
Date Issued
March 10, 2016
Publisher
Cambridge, Mass.: Center for Information Systems Research, Sloan School of Management, Massachusetts Institute of Technology
Citation
Ross, Jeanne W., Ina M. Sebastian, Cynthia M. Beath, Stuart Scantlebury, Martin Mocker, Nils O. Fonstad, Martin Kagan, Kate Moloney, Susan Krusell, and Technology Advantage Practice of The Boston Consulting Group. “Designing Digital Organizations.” Working paper 406, Center for Information Systems Research, Sloan School of Management, Massachusetts Institute of Technology, 2016. https://dspace.mit.edu/handle/1721.1/175373.
Series/Report no.
MIT Sloan School of Management Working Paper 5217-16
CISR Working Paper 406
Abstract
The proliferation and convergence of digital technologies like SMACIT (social, mobile, analytics, cloud, and Internet of Things) has created significant threats and opportunities to established companies. Business leaders must rethink their business strategies and develop what we refer to as a digital strategy. Our research shows four keys to successfully defining and executing a digital strategy: (1) zeroing in on a customer engagement or digitized solutions strategy to guide the transformation, (2) building operational excellence, (3) creating a powerful digital services backbone to facilitate rapid innovation and responsiveness, and (4) ensuring ongoing organizational redesign. A list of publications from the research is provided at the end of this document.
Subjects
Designed for Digital
Business Agility
Digital Innovation
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