Developing a global strategy for a Brazilian engineering services provider

Author(s)
Oliveira, Abner Lima de
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Sloan School of Management.
Advisor
Arnoldo C. Hax.
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M.I.T. theses are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. See provided URL for inquiries about permission. http://dspace.mit.edu/handle/1721.1/7582
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Abstract
The Delta Model framework is used in this work to assess a engineering services provider's current and desired level of customer bonding and define a Strategic Plan towards a global operation. Several other frameworks serve as support for the setting of the strategic thrusts, helping select which competencies to export, where to operate and what to incorporate in each location. This thesis aimed at leveraging the company's current localized success to achieve a more sustainable position in today's economic world, more and more borderless and yet stage of important sources of geographic arbitrage and competitive advantage.
Description
Thesis (S.M. in Management of Technology)--Massachusetts Institute of Technology, Sloan School of Management, 2008.
 
Includes bibliographical references (leaf 114).
 
Date issued
2008
URI
http://hdl.handle.net/1721.1/44431
Department
Sloan School of Management
Publisher
Massachusetts Institute of Technology
Keywords
Sloan School of Management.
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