Marketing and engineering strategies for winning R & D contracts.
Author(s)
Roberts, Edward Baer.![Thumbnail](/bitstream/handle/1721.1/48445/marketingenginee00robe.pdf.jpg?sequence=70&isAllowed=y)
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Metadata
Show full item recordDate issued
1965Publisher
[Cambridge, Mass., M.I.T.]
Other identifiers
marketingenginee00robe
Series/Report no.
Working paper (Sloan School of Management) ; 128-65.
Keywords
Research and development contracts, Government.