New product strategy in small high technology firms
Author(s)
Meyer, Marc H.
Downloadnewproductstrate1982meye.pdf (3.275Mb)
Other Contributors
Sloan School of Management.
Metadata
Show full item recordDescription
"November 1982."
Date issued
1982]Publisher
Cambridge, Mass. : Massachusetts Institute of Technology
Other identifiers
newproductstrate1982meye
Series/Report no.
Working paper (Sloan School of Management) ; 1382-82.
Keywords
Small business, High technology., Technological innovations, Marketing.