Search
Now showing items 1-1 of 1
Demand forecasting at Zara : a look at seasonality, product lifecycle and cannibalization
(Massachusetts Institute of Technology, 2014)
Zara introduces 10,000 new designs every year and distributes 5.2 million clothing articles per week to a network of over 1925 stores in more than 86 countries. Their high product mix and vast global network makes demand ...