PD Practices for Meeting Financial and Operational Objectives

Author(s)
Makumbe, Pedzi; Gupta, Nisheeth; Rebentisch, Eric; Seering, Warren; Gordon, Mike; ... Show more
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Abstract
33rd Product Development and Management Association (PDMA) Annual International Conference presentation
Date issued
2009-10-31
URI
http://hdl.handle.net/1721.1/84070
Keywords
product development (PD), financial, operational, outcomes, practices
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