Browsing Sloan School of Management by Subject "retail franchising"

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    • Plenia Locatel Group: Globalizing from Venezuela 

      Gibson, Cyrus; Levy, Ari (Alfred P. Sloan School of Management, Massachusetts Institute of Technology; Cambridge, MA, 2009-05-01)
      In 2009 the founders and top executives of Plenia Locatel Group, a retail business in Venezuela specializing in health care products and services, were planning a global expansion of the business. Founded by two close ...