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Calendar

Introduction

LEC # TOPICS KEY DATES
1 Case: Corning Inc: Technology Strategy in 2002

Creating Value: Patterns of Change in Technologies and Markets

LEC # TOPICS KEY DATES
2 S curves and Technological Trajectories 2 pager #1 due
3 The evolution of markets
4 Case: EMI and the CT Scanner (A)
5 Case: Innovation at 3M Corporation 2 pager #2 due

Capturing Value: Understanding Competition

LEC # TOPICS KEY DATES
6 Appropriability: profiting from innovation & the market for ideas
7 Case: Surface Logix
8 The Evolution of Value Chains
9 Case: Abgenix and the Xeno Mouse 2 pager #3 due
10 The Dynamics of Standard Driven Markets
11 Case: Nintendo in 8 bit video games 2 pager #4 due
12 Case: Sun Microsystems, Inc: Strategy for Solaris
13 Case: Ember Inc

Delivering Value: Organizational Competence

LEC # TOPICS KEY DATES
14 Organizing for Innovation: Motivating and Integrating R&D 2 pager #5 due
15 Case: Siemens AG: Global Development Strategy (A)
16 Dealing with Discontinuities
17 Case: Synthes
18 Case: R.R. Donnelley and Sons: The Digital Division
19 Case: Intel Capital: The Berkeley Networks Investment
20 Case: Corporate New Ventures at Procter and Gamble
21 Case: Alza/Ciba (1): Structuring a Deal?
22 Case: Alza/Ciba (2): Managing the Relationship, 1977-1979

Technology Strategy in Practice

LEC # TOPICS KEY DATES
23 Analytical Tools
24 Case: Medtronic

Wrap Up

LEC # TOPICS KEY DATES
25 Case: Kodak (A)
26 Summary and Conclusions Final papers due!