General References
Topics for each class session are listed below. The readings listed in the table refer to the required textbooks:
Hax, and Majluf. The Strategy Concept and Process: A Pragmatic Approach. 2nd ed. Prentice Hall, 1996.
Hax, and Wilde. The Delta Project: Discovering New Sources of Profitability. Palgrave, 2001.
| 1 |
The Frameworks of Strategic Management Revisited |
Hax, and Majluf, Chapters 1 and 2.
Hax, and Wilde, Chapter 1. |
| 2 |
Customer Segmentation and Customer Value Proposition |
Hax, and Majluf, Chapters 3 and 4.
Hax, and Wilde, Chapters 2-5. |
| 3 |
The Crafting of the Strategic Agenda |
Hax, and Majluf, Chapters 5-8.
Hax, and Wilde, Chapter 6. |
| 4 |
Corporate Strategic Issues |
Hax, and Majluf, Chapters 9-17. |
| 5 |
Customer Targeting |
Hax, and Wilde, Chapter 7. |
| 6 |
Operational Effectiveness |
Hax, and Majluf, Chapter 21. |
| 7 |
Strategy and Organizational Structure
Guest Lecturer: Hansjörg Wyss (Chairman and CEO, Synthes-Stratec) |
|
| 8 |
Innovation |
Hax, and Majluf, Chapter 20. |
| 9 |
Functional Strategies: The Case of Human Resources Management |
Hax, and Majluf, Chapters 18 and 19. |
| 10 |
Aggregate and Granular Metrics |
Hax, and Wilde, Chapters 9 and 10. |
| 11 |
Implementing Strategy
Guest Lecturer: Tom Stephens (Chairman, Unilever De México) |
|
|
General References
Bartlett, C., and S. Ghoshal. Managing Across Borders: The Transnational Solution. Harvard Business School Press, 2002.
Brandenburger, A. M., and B. J. Nalebuff. Co-opetition. Doubleday, 1996.
Christensen, C. The Innovators Dilemma: When Technologies Cause Great Firms to Fail. Harvard Business School Press, 1997.
Collis, D., and C. Montgomery. Corporate Strategy: Resources and the Scope of the Firm. Irwin, 1997.
Cusumano, M. A., and C. C. Mardikes, eds. Strategic Thinking for the New Economy. Jossey Bass, 2001.
Foster, R., and S. Kaplan. Creative Destruction. Currency Doubleday, 2000.
Galbraith, J. Designing the Global Corporation. Jossey Bass, 2000.
———. Designing Organizations: An Executive Briefing on Strategy, Structure, and Process. Jossey Bass, 1995.
Ghemawat, P., D. Collis, G. Pisano, and J. Rivkin. Strategy and the Business Landscape. Prentice Hall, 2001.
Ghoshal, S., and C. A. Bartlett. The Individualized Corporation. HarperBusiness, 1997.
Goold, M., A. Campbell, and M. Alexander. Corporate-level Strategy: Creating Value in a Multibusiness Company. Wiley, 1994.
Grove, A. Only the Paranoid Survive: How to Exploit the Crisis Points that Challenge Every Company and Career. Currency Doubleday, 1996.
Hamel, G. Leading the Revolution. Harvard Business School Press, 2000.
Hamel, G., and C. K. Prahalad. Competing for the Future. Harvard Business School Press, 1996.
Hayes, R., G. Pisano, and D. Upton. Strategic Operations: Competing through Capabilities. Free Press, 1996.
Kaplan, R. S., and R. Cooper. Cost and Effect. Harvard Business School Press, 1998.
Kaplan, R. S., and D. P. Norton. The Strategy-focused Organization. Harvard Business School Press, 2001.
Kotter, J. P. Leading Change. Harvard Business School Press, 1996.
McTaggart, J., P. Kontes, and M. Mankins. The Value Imperative: Managing for Superior Shareholder Returns. The Free Press, 1994.
Pfeffer, J. The Human Equation. Harvard Business School Press, 1998.
Porter, M. Competitive Advantage. Free Press, 1985.
———. The Competitive Advantage of Nations. Free Press, 1990.
Reichheld, F. Loyalty Rules. Harvard Business School Press, 2001.
Saloner, G., A. Shepard, and J. Podolny. Strategic Management. John Wiley, 2001.
Slywotzky, A. J., and D. J. Morrison. The Profit Zone. Times Business, 1997.
Ulrich, D. Human Resource Champions. Harvard Business School Press, 1997.
Utterback, J. Mastering the Dynamics of Innovation: How Companies Can Seize Opportunities in the Face of Technological Change. Harvard Business School Press, 1994.
Strategy and the Internet
Bovet, D., and J. Martha. Value Nets. Wiley, 2000.
Brynjolfsson, E., and G. Urban, eds. Strategies for e-Business Success. Jossey Bass, 2002.
Cusumano, M., and D. Yoffie. Competing on Internet Time. Touchstone, 2000.
Evans, P., and T. Wurster. Blown to Bits. Harvard Business School Press, 2000.
Kelly, K. New Rules for the New Economy. Viking, 1998.
Shapiro, C., and H. Varian. Information Rules. Harvard Business School Press, 1999.
Siebel, T. M. Taking Care of e-Business. Currency Doubleday, 2001.
Slywotsky, A., and D. Morrison. How Digital is Your Business. Crown Business, 2000.
Tapscott, D., D. Ticoll, and A. Lowy. Digital Capital. Harvard Business School Press, 2000.
Journals of Particular Relevance
California Management Review
Harvard Business Review
Sloan Management Review
Strategic Management Journal