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How many dollars for industrial advertising? research in progress (ADVISOR Project),

dc.contributor.authorLilien, Gary L.en_US
dc.date.accessioned2009-10-02T03:03:54Z
dc.date.available2009-10-02T03:03:54Z
dc.date.issued1974en_US
dc.identifierhowmanydollarsfo00lilien_US
dc.identifier.urihttp://hdl.handle.net/1721.1/48037
dc.descriptionADVertising Industrial products: Study of Operating Relationships.en_US
dc.publisher[Cambridge, Mass., M.I.T.]en_US
dc.relation.ispartofseriesWorking paper (Sloan School of Management) ; 735-74.en_US
dc.subjectAdvertising, Industrial.en_US
dc.titleHow many dollars for industrial advertising? research in progress (ADVISOR Project),en_US
dc.typeWorking Paperen_US
dc.identifier.oclc14443133en_US
dc.identifier.aleph000259568en_US


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