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Marketing information systems: an emerging view

dc.contributor.authorMontgomery, David Bruce.en_US
dc.contributor.authorUrban, Glen L.en_US
dc.date.accessioned2009-10-03T03:05:33Z
dc.date.available2009-10-03T03:05:33Z
dc.date.issued1969en_US
dc.identifiermarketinginforma00monten_US
dc.identifier.urihttp://hdl.handle.net/1721.1/48396
dc.publisherCambridge, M.I.Ten_US
dc.relation.ispartofseriesWorking paper (Sloan School of Management) ; 390-69.en_US
dc.subjectManagement information systems.en_US
dc.subjectInformation storage and retrieval systemsen_US
dc.subjectMarketing.en_US
dc.titleMarketing information systems: an emerging viewen_US
dc.typeWorking Paperen_US
dc.identifier.oclc14403118en_US
dc.identifier.aleph000259101en_US


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