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dc.contributor.authorAmstutz, Arnold E.en_US
dc.date.accessioned2009-10-03T03:20:23Z
dc.date.available2009-10-03T03:20:23Z
dc.date.issued1966en_US
dc.identifiermarketorientedma00amsten_US
dc.identifier.urihttp://hdl.handle.net/1721.1/48451
dc.description"A talk presented to the Eastern Regional Conference of the American Association of the Advertising Agencies, Oct. 26, 1966, New York City."en_US
dc.publisher[Cambridge, M.I.Ten_US
dc.relation.ispartofseriesWorking paper (Sloan School of Management) ; 224-66.en_US
dc.subjectMarketingen_US
dc.subjectManagement.en_US
dc.titleMarket oriented management systems, the new reality.en_US
dc.typeWorking Paperen_US
dc.identifier.oclc04396808en_US
dc.identifier.aleph000258380en_US


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