dc.contributor.author | Amstutz, Arnold E. | en_US |
dc.date.accessioned | 2009-10-03T03:20:23Z | |
dc.date.available | 2009-10-03T03:20:23Z | |
dc.date.issued | 1966 | en_US |
dc.identifier | marketorientedma00amst | en_US |
dc.identifier.uri | http://hdl.handle.net/1721.1/48451 | |
dc.description | "A talk presented to the Eastern Regional Conference of the American Association of the Advertising Agencies, Oct. 26, 1966, New York City." | en_US |
dc.publisher | [Cambridge, M.I.T | en_US |
dc.relation.ispartofseries | Working paper (Sloan School of Management) ; 224-66. | en_US |
dc.subject | Marketing | en_US |
dc.subject | Management. | en_US |
dc.title | Market oriented management systems, the new reality. | en_US |
dc.type | Working Paper | en_US |
dc.identifier.oclc | 04396808 | en_US |
dc.identifier.aleph | 000258380 | en_US |