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The Role of Sketch Finish and Style in User Responses to Early Stage Design Concepts

Author(s)
Macomber, Bryan A.; Yang, Maria
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Article is made available in accordance with the publisher's policy and may be subject to US copyright law. Please refer to the publisher's site for terms of use.

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Article is made available in accordance with the publisher's policy and may be subject to US copyright law. Please refer to the publisher's site for terms of use.
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Abstract
Conceptual sketches of design alternatives are often employed as a tool for eliciting feedback from design stakeholders, including potential end-users. However, such sketches can vary widely in their level of finish and style, thus potentially affecting how users respond to a concept. This paper presents a study of user responses to three objects drawn in styles ranging from rough hand sketches to CAD drawings. This study also considers the amount of design time required to create the sketches. Results show that respondents generally ranked realistic, “clean” hand sketches the highest over other types of sketches, particularly “rough” sketches. These types of sketches took longer than other types of hand sketches to create, but were still much faster than CAD renderings. Results also suggest that the complexity and familiarity of an object can influence how users respond to a sketch.
Date issued
2011-08
URI
http://hdl.handle.net/1721.1/109249
Department
Massachusetts Institute of Technology. Department of Mechanical Engineering; Massachusetts Institute of Technology. Institute for Data, Systems, and Society
Journal
Volume 9: 23rd International Conference on Design Theory and Methodology; 16th Design for Manufacturing and the Life Cycle Conference
Publisher
ASME International
Citation
Macomber, Bryan, and Maria Yang. “The Role of Sketch Finish and Style in User Responses to Early Stage Design Concepts.” Volume 9: 23rd International Conference on Design Theory and Methodology; 16th Design for Manufacturing and the Life Cycle Conference (2011).
Version: Final published version
ISBN
978-0-7918-5486-0

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