Sustainable Business Model Innovation for the Agroindustry

Abstract

Research about business models, business model innovation and sustainability in business model innovation in the agroindustry in general has received little attention. Nevertheless, in other sectors, models like cradle-to-cradle and product stewardship have proven to be successful for ensuring the economic and environmental sustainability of industries. This paper aims to fill this gap by addressing the following research question: what value can cradle-to-cradle and product stewardship create to integrated biomass logistics centers? For this, a systematic literature review based on the archetype on sustainable business models “create value from waste” provided by Bocken et al. (2014) was carried out. After the analysis process a total of 14 papers were selected and the “value proposition”, “value creation and delivery” and “value capture” in each business model was identified. The extracted knowledge from the analysis was used as a basis for the definition of a business model innovation in the agroindustry. Keywords: Business Model Innovation; Agroindustry; Cradle-to-cradle; Product stewardship; Systematic literature review