Tipping Points: The Gender Segregating and Desegregating Effects of Network Recruitment

Abstract

Current scholarship commonly posits that network recruitment contributes to job sex segregation and that the segregated nature of personal contact networks explains this effect. A variety of empirical findings inconsistent with this explanation demonstrate its inadequacy. Building on Kanter’s observation that recruitment processes often resemble “homosocial reproduction” [Kanter RM (1977) Men and Women of the Corporation (Basic Books, New York)], we develop a population dynamics model of network recruitment. The resulting formal model builds a parsimonious theory regarding the segregating effects of network recruitment, resolving the puzzles and inconsistencies revealed by recent empirical findings. This revised theory also challenges conventional understandings of how network recruitment segregates: in isolation, network recruitment—even with segregated networks—is more likely to desegregate rather than segregate. Network recruitment segregates primarily through its interactions with other supply-side (e.g., gendered self-sorting) or demand-side (e.g., gendered referring rates) biasing mechanisms. Our model reveals whether and to what extent network recruitment segregates or desegregates, and it reveals opportunities for organizational intervention. There is an easily calculable tipping point where demand-side factors such as gender differences in referring can counteract and neutralize other segregating effects from referring. Independent of other personnel practices, organizational policies affecting employees’ referring behaviors can tip the balance to determine whether network recruitment serves as a segregating or desegregating force. We ground our model empirically using three organizational cases.